Logo Design Questionnaire — shared by the community

Who this template is for

Logo Design Questionnaire is built for studios, freelancers and creative agencies who need to brief a project properly before work starts.

• Studios, freelancers and creative agencies working in creative, design & media.
• Teams who need to brief a project properly before work starts without writing code or paying for a custom build.
• Anyone replacing scope creep caused by an incomplete brief with one structured record per enquiry.
• Respondents are clients and collaborators — the form asks them 15 questions across 1 screen.
• Mobile-heavy audiences, thanks to the one-question-per-screen card layout.

Why this form is useful

It removes the cost of scope creep caused by an incomplete brief and turns each submission into a record your team can act on immediately.

• 9 questions are required, so submissions arrive complete instead of needing a follow-up email.
• It collects a verified email address so replies and confirmations land.
• It accepts a document or photo upload as evidence.
• It pins the request to a specific date.
• It allows multiple selections without free text.
• It captures a numeric value you can filter and sort on.
• Conditional logic hides 3 questions until they are relevant — shorter forms convert better than long ones.
• Every response is stored, searchable and exportable, so nothing depends on one person's inbox.

How to use this template

From copy to live form is a few minutes of work, and every step is reversible.

1. 1Press “Use this template” — a fresh copy of Logo Design Questionnaire lands in your workspace, ready to edit.
2. 2Rename or delete any question, and change what is required. Nothing here is fixed.
3. 3Open Notifications and add the email addresses that should be alerted on each submission; add an auto-reply to the respondent if the form collects an email address.
4. 4Check the upload limits on the file question so respondents can attach what you actually need.
5. 5Publish it, then either share the link directly or paste the embed snippet into your site — the embedded form resizes to fit and loads no marketing or advertising trackers.
6. 6Watch responses land in Submissions, where you can filter, label and export them to CSV or PDF.

Logic and conditions blueprint

Exactly how this form behaves as it is answered — 3 conditional rules ship with it.

• Features conditional validation: if “Do you have existing brand colors?” is Yes, “List your existing colors” becomes mandatory before the form can be sent.
• Features conditional validation: if “Do you need a full brand identity or just a logo?” is Logo plus brand identity kit, “Where will the logo be used most?” becomes mandatory before the form can be sent.
• Features conditional validation: if “Logo style you're drawn to” is Not sure yet, “Brands or logos you admire and why” becomes mandatory before the form can be sent.
• All 3 rules are editable in the Logic tab, and the built-in checker warns about rules that contradict each other.