Campaigns · free template

Affiliate Application

Find affiliate partners who fit your audience by reviewing their channels, promotional plans, and disclosure approach before you approve program access.

A ready-to-use marketing & agency form for small teams who need a reliable intake process: 13 questions, 2 pages, 3 conditional rules.

Questions
13
Pages
2
Layouts
classic · card
Time to complete
7 min
Conditional rules
3
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Live preview and test console

This is the real form. Answer it to test the 3 conditional rules — nothing is sent or stored.

Page 1 of 2Partner and Audience

Tell Us How You Would Refer Customers

If you publish under your own name, enter that here.

Link to the website, profile, or public newsletter archive where you plan to promote.

Include their main interests, language, and location. Explain relevance rather than listing follower counts.

Every question on this page is currently visible.

Compliance checklist

Ready to publish
  • Payment items priced — passingEvery payment question charges a real amount, so a submission always records a payment.
  • Conditional logic resolves — passingEvery rule points at a question or page that exists in this template.
  • Legal text not required — passingThis template collects neither health nor regulated financial information.
  • Question labels unique — passingLogic and exports address questions by label, so duplicates are ambiguous.

What happens after submit: nothing is stored in this preview. On your own copy, every response triggers an instant email notification and lands in your response dashboard, ready to export or forward.

Happy with it? Take a copy into your workspace — every question, rule and setting comes with it.

Who this template is for

Affiliate Application is built for small teams who need a reliable intake process who need to collect the same complete information from everyone.

  • Small teams who need a reliable intake process working in marketing & agency.
  • Teams who need to collect the same complete information from everyone without writing code or paying for a custom build.
  • Anyone replacing chasing missing details over email with one structured record per enquiry.
  • Respondents are the people you send it to — the form asks them 13 questions across 2 screens.
  • Mobile-heavy audiences, thanks to the one-question-per-screen card layout.

Why this form is useful

It removes the cost of chasing missing details over email and turns each submission into a record your team can act on immediately.

  • 10 questions are required, so submissions arrive complete instead of needing a follow-up email.
  • It collects a verified email address so replies and confirmations land.
  • Conditional logic hides 3 questions until they are relevant — shorter forms convert better than long ones.
  • Splitting the form across 2 pages keeps each screen short and shows respondents how much is left.
  • Every response is stored, searchable and exportable, so nothing depends on one person's inbox.

How to use this template

From copy to live form is a few minutes of work, and every step is reversible.

  1. 1Press “Use this template” — a fresh copy of Affiliate Application lands in your workspace, ready to edit.
  2. 2Rename or delete any question, and change what is required. Nothing here is fixed.
  3. 3Open Notifications and add the email addresses that should be alerted on each submission; add an auto-reply to the respondent if the form collects an email address.
  4. 4Publish it, then either share the link directly or paste the embed snippet into your site — the embedded form resizes to fit and loads no marketing or advertising trackers.
  5. 5Watch responses land in Submissions, where you can filter, label and export them to CSV or PDF.

Logic and conditions blueprint

Exactly how this form behaves as it is answered — 3 conditional rules ship with it.

  • Features advanced show logic: if “Primary Promotion Channel” is Paid search, the form dynamically exposes “Paid Search Plan”. Otherwise that question never appears.
  • Features advanced show logic: if “Primary Promotion Channel” is Coupon or deals site, the form dynamically exposes “Coupon Sourcing Approach”. Otherwise that question never appears.
  • Features advanced show logic: if “Previous Affiliate Experience” is Yes, the form dynamically exposes “Previous Promotion Example”. Otherwise that question never appears.
  • All 3 rules are editable in the Logic tab, and the built-in checker warns about rules that contradict each other.

About this template

An affiliate application should tell you where referrals will come from and whether the applicant can represent your offer accurately. Start with a live channel link, a clear audience description, and a concrete promotional plan. Follower counts alone will not tell you whether someone can introduce your product in a useful context. Before publishing, replace the channel choices with the methods your program actually accepts. If paid search or coupon promotion is prohibited, say so upfront rather than collecting plans you will automatically reject. Keep conditional questions focused on review decisions: paid search needs keyword and destination details, while coupon promotion needs an explanation of where offers come from. Review each application against the same criteria: audience relevance, channel quality, promotional fit, and a workable disclosure approach. Open the submitted link and compare the proposed placement with the content already published there. Ask for clarification when the plan is vague; do not make applicants reapply for one missing detail. Keep this form separate from approved-partner onboarding. Payout information, account credentials, and tracking setup belong after acceptance. Send a receipt that explains the review process without implying approval or promising a response deadline your team cannot maintain.

What this form asks

Every question is editable — rename it, make it optional, or delete it entirely.

Page 1 — Partner and Audience

  • Contact Namerequired
  • Contact Emailrequired
  • Publisher or Business Namerequired
  • Primary Channel Linkrequired
  • Audience and Fitrequired

Page 2 — Promotion and Review

  • Primary Promotion Channelrequired
  • First Promotion Planrequired
  • Paid Search Plan
  • Coupon Sourcing Approach
  • Affiliate Disclosure Approachrequired
  • Previous Affiliate Experiencerequired
  • Previous Promotion Example
  • Application Acknowledgmentrequired

13 questions in total.

A Newsletter Publisher With a Specific Plan

This fictional applicant proposes a practical tutorial rather than a generic affiliate-link placement.

Contact Name
Mara Tellen
Publisher or Business Name
Small Desk Dispatch
Primary Channel Link
https://small-desk-dispatch.example
Audience and Fit
English-speaking independent studio owners in Canada who read our guides to client intake and project administration.
Primary Promotion Channel
Email newsletter
First Promotion Plan
Publish a client-intake walkthrough in our next operations issue, with an affiliate link beside the example setup and a public archive version.
Affiliate Disclosure Approach
Place a plain-language commission disclosure before the first affiliate link in both the email and its public archive.

How the form changes as it's filled in

This template ships with 3 conditional rules, grouped into 3 behaviours driven by 2 questions. Everything below is already set up — edit or delete any rule once the template is in your workspace.

Driven by “Primary Promotion Channel

  • Reveals questions

    If “Primary Promotion Channel” is Paid search, the form reveals “Paid Search Plan”.

  • Reveals questions

    If “Primary Promotion Channel” is Coupon or deals site, the form reveals “Coupon Sourcing Approach”.

Driven by “Previous Affiliate Experience

  • Reveals questions

    If “Previous Affiliate Experience” is Yes, the form reveals “Previous Promotion Example”.

Set it up step by step

  1. 1

    Publish your channel boundaries first

    Remove channels you do not accept and update their conditional rules. State any restrictions on paid search or coupon activity before applicants invest time in a plan.

  2. 2

    Ask reviewers to inspect one live placement

    Open the Primary Channel Link and check whether its existing content serves the audience described. Record unclear ownership or mismatched topics as follow-up questions.

  3. 3

    Evaluate plans, not just experience

    Compare audience fit, placement quality, and disclosure specificity across applicants. A first-time affiliate with a concrete plan should not lose out solely for lacking a promotion history.

  4. 4

    Keep acceptance separate from activation

    After approval, send program terms and onboarding instructions through your chosen workflow. Issue tracking links only after the partner completes the steps your program requires.

Mistakes to avoid

  • Accepting vague promises to post links without asking where the links will appear or why the audience would care.
  • Treating an application acknowledgment as acceptance of the full affiliate program terms.
  • Requesting payout details or private performance screenshots before deciding whether the partner is a fit.

What it pairs with

Most teams don't run this form on its own. These are the forms and systems it sits next to.

What to do with the responses

Send an application receipt, then route the submission to a named reviewer. Reply with approval, a focused clarification request, or a clear decline before starting partner onboarding.

Works in both layouts

These pages cover the same subject ground as the affiliate application, matched on the words people actually search for.

Frequently asked questions

Should we require a minimum audience size?

Only if your program has a genuine operational reason for it. This template prioritizes relevance and placement quality; add a reach question only when reviewers will use it consistently.

Can creators use this form too?

Yes, when they are applying to earn referral commissions. Use the Influencer Brief instead when the main task is defining commissioned content, deliverables, and creative direction.

Does submitting the form approve an affiliate?

No. The acknowledgment makes that distinction explicit. Approval, program terms, and tracking access should follow your review rather than being triggered by submission alone.

What if we do not allow paid search or coupon sites?

Remove those channel choices, their detail fields, and the associated logic rules. Explain the restriction near the start so unsuitable applicants can stop before completing the form.

Is the Affiliate Application template free to use?

Yes. You can preview and test Affiliate Application on this page without an account, and take a copy into your own HelloForms workspace on the free plan. There is nothing to install and no card required to publish it.

What does the Affiliate Application template ask for?

It asks 13 questions across 2 pages, 10 of which are required. Every question is listed in full further down this page, and each one can be renamed, reordered, made optional or deleted after you copy the template.

Can I edit the Affiliate Application form after copying it?

Yes — the copy is entirely yours. Change wording, add or remove questions, switch between the classic and card layouts, restyle it to match your brand, and set who gets notified on each submission.

How does the conditional logic in this marketing & agency form work?

3 conditional rules ship with the template: Features advanced show logic: if “Primary Promotion Channel” is Paid search, the form dynamically exposes “Paid Search Plan”. Otherwise that question never appears. Features advanced show logic: if “Primary Promotion Channel” is Coupon or deals site, the form dynamically exposes “Coupon Sourcing Approach”. Otherwise that question never appears. Features advanced show logic: if “Previous Affiliate Experience” is Yes, the form dynamically exposes “Previous Promotion Example”. Otherwise that question never appears. All rules are editable in the Logic tab.

Where do responses to the Affiliate Application form go?

Submissions land in your workspace under Submissions, where you can search, filter, label and export them to CSV or PDF. You can also email a notification to your team on every submission and send the respondent an auto-reply.

Can I embed the Affiliate Application form on my own website?

Yes. Publish the form and paste the embed snippet into any page or share the direct link. The embedded form resizes to fit its container and loads no advertising or marketing trackers inside the iframe.

More forms teams pair with the affiliate application.

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