Press & Media Enquiry
Intake form for journalists and media contacts requesting interviews, comment or press assets from your company.
A ready-to-use lead generation & sales form for sales teams, agencies and independent consultants: 11 questions, 2 pages, 3 conditional rules.
- Questions
- 11
- Pages
- 2
- Layouts
- classic · card
- Conditional rules
- 3
- Typical time
- 3 min
Searches this template answers
- press inquiry form
- media inquiry form
- press enquiry form template
- journalist contact form
- media request form
- press contact form for company website
Also filed under
Live preview and test console
This is the real form. Answer it to test the 2 conditional rules — nothing is sent or stored.
Page 1 of 2 — About the request
Every question on this page is currently visible.
What happens after submit: nothing is stored in this preview. On your own copy, every response triggers an instant email notification and lands in your response dashboard, ready to export or forward.
Happy with it? Take a copy into your workspace — every question, rule and setting comes with it.
Who this template is for
Press & Media Enquiry is built for sales teams, agencies and independent consultants who need to qualify inbound demand before anyone spends time on a call.
- Sales teams, agencies and independent consultants working in lead generation & sales.
- Teams who need to qualify inbound demand before anyone spends time on a call without writing code or paying for a custom build.
- Anyone replacing unqualified enquiries clogging the pipeline with one structured record per enquiry.
- Respondents are prospects arriving from ads, search and referrals — the form asks them 11 questions across 2 screens.
- Mobile-heavy audiences, thanks to the one-question-per-screen card layout.
Why this form is useful
It removes the cost of unqualified enquiries clogging the pipeline and turns each submission into a record your team can act on immediately.
- 5 questions are required, so submissions arrive complete instead of needing a follow-up email.
- It collects a verified email address so replies and confirmations land.
- It captures a phone number for urgent follow-up.
- It pins the request to a specific date.
- Conditional logic hides 3 questions until they are relevant — shorter forms convert better than long ones.
- Splitting the form across 2 pages keeps each screen short and shows respondents how much is left.
- Every response is stored, searchable and exportable, so nothing depends on one person's inbox.
How to use this template
From copy to live form is a few minutes of work, and every step is reversible.
- 1Press “Use this template” — a fresh copy of Press & Media Enquiry lands in your workspace, ready to edit.
- 2Rename or delete any question, and change what is required. Nothing here is fixed.
- 3Open Notifications and add the email addresses that should be alerted on each submission; add an auto-reply to the respondent if the form collects an email address.
- 4Publish it, then either share the link directly or paste the embed snippet into your site — the embedded form resizes to fit and loads no marketing or advertising trackers.
- 5Watch responses land in Submissions, where you can filter, label and export them to CSV or PDF.
Logic and conditions blueprint
Exactly how this form behaves as it is answered — 3 conditional rules ship with it.
- Features advanced show logic: if “Type of request” is Interview request, the form dynamically exposes “Preferred interview format”. Otherwise that question never appears.
- Features conditional validation: if “Is this time-sensitive breaking news?” is Yes, “Deadline” becomes mandatory before the form can be sent.
- Features advanced show logic: if “Type of request” is Press assets (logo, photos, etc.), the form dynamically exposes “Which assets do you need?”. Otherwise that question never appears.
- All 3 rules are editable in the Logic tab, and the built-in checker warns about rules that contradict each other.
About this template
Press requests come with their own urgency and their own required details, which is why routing them through a general contact form usually means missing a deadline. This form asks for the outlet name and the journalist's role up front, since a comms team prioritises differently depending on whether the request is from a major outlet, a trade publication or a student paper — none of which is a judgement the form makes, it just surfaces the information fast. A request-type dropdown separates interview requests from requests for comment, data or press assets, because each needs a different internal handler. The deadline field is placed early and marked required, since press requests are almost always time-boxed and a missed deadline is a missed placement. A short summary field lets the journalist describe the story angle in their own words rather than picking from a list, which matters because story angles are genuinely varied and hard to categorise. The form closes by asking whether the request is time-sensitive breaking news, which should trigger an immediate notification rather than sitting in a queue with other enquiries.
What this form asks
Every question is editable — rename it, make it optional, or delete it entirely.
Page 1 — About the request
- Your namerequired
- Email addressrequired
- Phone number
- Outlet or publication
- Your role
- Type of requestrequired
Page 2 — Details
- What's the story about?required
- Deadlinerequired
- Is this time-sensitive breaking news?
- Preferred interview format
- Which assets do you need?
11 questions in total.
How the form changes as it's filled in
This template ships with 3 conditional rules, grouped into 3 behaviours driven by 2 questions. Everything below is already set up — edit or delete any rule once the template is in your workspace.
Driven by “Type of request”
- Reveals questions
If “Type of request” is Interview request, the form reveals “Preferred interview format”.
- Reveals questions
If “Type of request” is Press assets (logo, photos, etc.), the form reveals “Which assets do you need?”.
Driven by “Is this time-sensitive breaking news?”
- Makes answers required
If “Is this time-sensitive breaking news?” is Yes, “Deadline” becomes required before the form can be submitted.
Set it up step by step
- 1
Make the deadline field impossible to miss
A press request that misses its deadline is worth nothing, however good the story — surface it right after the request type.
- 2
Route breaking-news requests to a live channel
Anything marked time-sensitive should trigger an immediate notification, not sit in the same queue as a routine data request.
- 3
Separate interview requests from asset requests
A logo request and an interview request need completely different people to respond — the type dropdown lets you route each correctly from the start.
- 4
Let the journalist describe the angle in their own words
Story angles vary too much for a dropdown to capture well; a short open text field gets you the real context faster.
Mistakes to avoid
- Using a general contact form for press, so urgent requests sit in the same queue as sales enquiries.
- Not asking for a deadline, which means urgent requests get triaged too late to be useful.
- Requiring a phone number, which discourages journalists who prefer email-only contact.
What it pairs with
Most teams don't run this form on its own. These are the forms and systems it sits next to.
What to do with the responses
Triage by deadline first, and route interview requests to a spokesperson while asset and comment requests go straight to comms — reply to time-sensitive requests within a few hours.
Works in both layouts
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Frequently asked questions
How is this different from a general contact form?
A general contact form doesn't ask for outlet, deadline or request type, so press enquiries get no priority over anything else in the inbox. This form is built to triage press requests by urgency the moment they arrive.
Can this handle guest post or contributor pitches too?
Keep those separate — use Guest Post Submission for content pitches, since the review process and required fields (writing samples, topic ideas) are different from a press or interview request.
Should freelance journalists use the same form as staff reporters?
Yes, the role dropdown captures the distinction without needing two separate forms; just factor outlet reach into how you prioritise the reply.
What if a request doesn't have a hard deadline?
Leave the date field open-ended or ask for "no specific deadline" as an option — the important thing is surfacing genuinely urgent requests, not forcing a date on every enquiry.
Is the Press & Media Enquiry template free to use?
Yes. You can preview and test Press & Media Enquiry on this page without an account, and take a copy into your own HelloForms workspace on the free plan. There is nothing to install and no card required to publish it.
What does the Press & Media Enquiry template ask for?
It asks 11 questions across 2 pages, 5 of which are required. Every question is listed in full further down this page, and each one can be renamed, reordered, made optional or deleted after you copy the template.
Can I edit the Press & Media Enquiry form after copying it?
Yes — the copy is entirely yours. Change wording, add or remove questions, switch between the classic and card layouts, restyle it to match your brand, and set who gets notified on each submission.
How does the conditional logic in this lead generation & sales form work?
3 conditional rules ship with the template: Features advanced show logic: if “Type of request” is Interview request, the form dynamically exposes “Preferred interview format”. Otherwise that question never appears. Features conditional validation: if “Is this time-sensitive breaking news?” is Yes, “Deadline” becomes mandatory before the form can be sent. Features advanced show logic: if “Type of request” is Press assets (logo, photos, etc.), the form dynamically exposes “Which assets do you need?”. Otherwise that question never appears. All rules are editable in the Logic tab.
Where do responses to the Press & Media Enquiry form go?
Submissions land in your workspace under Submissions, where you can search, filter, label and export them to CSV or PDF. You can also email a notification to your team on every submission and send the respondent an auto-reply.
Can I embed the Press & Media Enquiry form on my own website?
Yes. Publish the form and paste the embed snippet into any page or share the direct link. The embedded form resizes to fit its container and loads no advertising or marketing trackers inside the iframe.
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