Fundraising · free template

Fundraising Appeal Sign-up Form

Build an appeal list with the channel, interest and consent needed to mail supporters lawfully.

A ready-to-use fundraising & alumni form for small teams who need a reliable intake process: 11 questions, 3 pages, 4 conditional rules.

Questions
11
Pages
3
Layouts
classic · card
Conditional rules
4
Typical time
3 min
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Live preview and test console

This is the real form. Answer it to test the 2 conditional rules — nothing is sent or stored.

Page 1 of 3Sign up

Hear about our appeals

1 question is hidden by conditional logic right now — change an answer above to reveal it.

What happens after submit: nothing is stored in this preview. On your own copy, every response triggers an instant email notification and lands in your response dashboard, ready to export or forward.

Happy with it? Take a copy into your workspace — every question, rule and setting comes with it.

Who this template is for

Fundraising Appeal Sign-up Form is built for small teams who need a reliable intake process who need to collect the same complete information from everyone.

  • Small teams who need a reliable intake process working in fundraising & alumni.
  • Teams who need to collect the same complete information from everyone without writing code or paying for a custom build.
  • Anyone replacing chasing missing details over email with one structured record per enquiry.
  • Respondents are the people you send it to — the form asks them 11 questions across 3 screens.
  • Mobile-heavy audiences, thanks to the one-question-per-screen card layout.

Why this form is useful

It removes the cost of chasing missing details over email and turns each submission into a record your team can act on immediately.

  • 7 questions are required, so submissions arrive complete instead of needing a follow-up email.
  • It collects a verified email address so replies and confirmations land.
  • It captures a phone number for urgent follow-up.
  • It captures a full postal address.
  • It allows multiple selections without free text.
  • Conditional logic hides 4 questions until they are relevant — shorter forms convert better than long ones.
  • Splitting the form across 3 pages keeps each screen short and shows respondents how much is left.
  • Every response is stored, searchable and exportable, so nothing depends on one person's inbox.

How to use this template

From copy to live form is a few minutes of work, and every step is reversible.

  1. 1Press “Use this template” — a fresh copy of Fundraising Appeal Sign-up Form lands in your workspace, ready to edit.
  2. 2Rename or delete any question, and change what is required. Nothing here is fixed.
  3. 3Open Notifications and add the email addresses that should be alerted on each submission; add an auto-reply to the respondent if the form collects an email address.
  4. 4Publish it, then either share the link directly or paste the embed snippet into your site — the embedded form resizes to fit and loads no marketing or advertising trackers.
  5. 5Watch responses land in Submissions, where you can filter, label and export them to CSV or PDF.

Logic and conditions blueprint

Exactly how this form behaves as it is answered — 4 conditional rules ship with it.

  • Features conditional validation: if “Would you like to receive post?” is Yes, “Postal address” becomes mandatory before the form can be sent.
  • Features conditional validation: if “Would you like phone or text updates?” is Yes, “Mobile number” becomes mandatory before the form can be sent.
  • Features conditional hiding: if “How often would you like to hear from us?” is Once a year only, “Which appeals interest you?” is removed from the form and is never submitted.
  • Features advanced show logic: if “Are you signing up on behalf of an organisation?” is Yes, the form dynamically exposes “Organisation name”. Otherwise that question never appears.
  • All 4 rules are editable in the Logic tab, and the built-in checker warns about rules that contradict each other.

About this template

An appeal list is worth what its consent is worth. This form is deliberately short and deliberately granular: name, email, and then a separate permission for each channel you might use — email, post, phone and text — because a single combined tick box collapses the moment a supporter objects to one of them. Providing a phone number opens the phone and text permissions rather than assuming them, and providing a postal address opens the post permission, so no channel is ever recorded as allowed on the strength of the data existing. Interests are captured as a short list of the causes or appeals you run, which is what lets you send the flood appeal to people who care about floods rather than to everybody. Frequency is offered as a genuine choice including a once-a-year option, because giving supporters a lower setting keeps far more of them on the list than the alternative of unsubscribing. The consent statement records the date and the wording shown, and the confirmation page explains exactly how to change or withdraw permission later.

What this form asks

Every question is editable — rename it, make it optional, or delete it entirely.

Page 1 — Sign up

  • Your namerequired
  • Email addressrequired
  • Are you signing up on behalf of an organisation?required
  • Organisation name

Page 2 — How we may contact you

  • Would you like to receive post?required
  • Postal address
  • Would you like phone or text updates?required
  • Mobile number
  • How often would you like to hear from us?required

Page 3 — What interests you

  • Which appeals interest you?
  • Consentrequired

11 questions in total.

How the form changes as it's filled in

This template ships with 4 conditional rules, grouped into 4 behaviours driven by 4 questions. Everything below is already set up — edit or delete any rule once the template is in your workspace.

Driven by “Would you like to receive post?

  • Makes answers required

    If “Would you like to receive post?” is Yes, “Postal address” becomes required before the form can be submitted.

Driven by “Would you like phone or text updates?

  • Makes answers required

    If “Would you like phone or text updates?” is Yes, “Mobile number” becomes required before the form can be submitted.

Driven by “How often would you like to hear from us?

  • Hides questions

    If “How often would you like to hear from us?” is Once a year only, the form hides “Which appeals interest you?”, so nobody answers questions that don't apply.

Driven by “Are you signing up on behalf of an organisation?

  • Reveals questions

    If “Are you signing up on behalf of an organisation?” is Yes, the form reveals “Organisation name”.

Set it up step by step

  1. 1

    List your appeals

    Replace the interest options with the appeals you actually run so segmentation is meaningful.

  2. 2

    Keep channels separate

    One permission per channel. A combined tick box is not a usable consent record.

  3. 3

    Store the timestamp

    Log the date, the wording shown and the source page alongside the permission.

  4. 4

    Offer a low setting

    Keep the once-a-year option; it retains supporters who would otherwise unsubscribe.

  5. 5

    Send soon

    The first appeal should land within two weeks while the sign-up is remembered.

Mistakes to avoid

  • Bundling every channel into one tick box, which makes the consent unusable when a supporter objects to post only.
  • Collecting a phone number with no phone consent, then wondering why the telemarketing agency will not use the file.
  • Failing to timestamp the opt-in, leaving no evidence of when permission was given.

What it pairs with

Most teams don't run this form on its own. These are the forms and systems it sits next to.

What to do with the responses

Load the list into your CRM with the consent date intact, segment by stated interest, and send the first appeal within two weeks while the sign-up is still remembered.

Works in both layouts

These pages cover the same subject ground as the fundraising appeal sign-up form, matched on the words people actually search for.

Frequently asked questions

Why separate permissions per channel?

Because a supporter may welcome email and refuse post. A single combined tick cannot express that.

Do we need to record the wording?

Yes — keep the statement shown at sign-up with the record so you can evidence what was agreed.

Can people choose how often?

Yes, including a once-a-year option, which keeps supporters who would otherwise leave the list.

How do supporters change their mind?

The confirmation explains how to update preferences, and the same form can be reused to change them.

Is the Fundraising Appeal Sign-up Form template free to use?

Yes. You can preview and test Fundraising Appeal Sign-up Form on this page without an account, and take a copy into your own HelloForms workspace on the free plan. There is nothing to install and no card required to publish it.

What does the Fundraising Appeal Sign-up Form template ask for?

It asks 11 questions across 3 pages, 7 of which are required. Every question is listed in full further down this page, and each one can be renamed, reordered, made optional or deleted after you copy the template.

Can I edit the Fundraising Appeal Sign-up Form form after copying it?

Yes — the copy is entirely yours. Change wording, add or remove questions, switch between the classic and card layouts, restyle it to match your brand, and set who gets notified on each submission.

How does the conditional logic in this fundraising & alumni form work?

4 conditional rules ship with the template: Features conditional validation: if “Would you like to receive post?” is Yes, “Postal address” becomes mandatory before the form can be sent. Features conditional validation: if “Would you like phone or text updates?” is Yes, “Mobile number” becomes mandatory before the form can be sent. Features conditional hiding: if “How often would you like to hear from us?” is Once a year only, “Which appeals interest you?” is removed from the form and is never submitted. All rules are editable in the Logic tab.

Where do responses to the Fundraising Appeal Sign-up Form form go?

Submissions land in your workspace under Submissions, where you can search, filter, label and export them to CSV or PDF. You can also email a notification to your team on every submission and send the respondent an auto-reply.

Can I embed the Fundraising Appeal Sign-up Form form on my own website?

Yes. Publish the form and paste the embed snippet into any page or share the direct link. The embedded form resizes to fit its container and loads no advertising or marketing trackers inside the iframe.

More forms teams pair with the fundraising appeal sign-up form.

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