Surveys & Feedback · community shared

Customer Complaint Form — shared by the community

Sam B. shared this 11-question build with 5 conditional rules already wired up. Test it below, then take a copy.

A ready-to-use surveys & feedback form for product, support and customer-experience teams: 11 questions, 3 pages, 5 conditional rules.

Shared by
Sam B. · Customer success
Questions
11
Replies
16
Copies taken
365
See the library version

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Live preview and test console

This is the real form. Answer it to test the 4 conditional rules — nothing is sent or stored.

Page 1 of 3Your details

File a complaint

Include your country code.

1 question is hidden by conditional logic right now — change an answer above to reveal it.

Works for you? Take Sam B.'s copy into your own workspace — questions, rules and settings included.

Who this template is for

Customer Complaint Form is built for product, support and customer-experience teams who need to measure satisfaction and capture the reason behind every score.

  • Product, support and customer-experience teams working in surveys & feedback.
  • Teams who need to measure satisfaction and capture the reason behind every score without writing code or paying for a custom build.
  • Anyone replacing ratings with no context, so nothing actionable comes out of them with one structured record per enquiry.
  • Respondents are customers, users and members — the form asks them 11 questions across 3 screens.
  • Mobile-heavy audiences, thanks to the one-question-per-screen card layout.

Why this form is useful

It removes the cost of ratings with no context, so nothing actionable comes out of them and turns each submission into a record your team can act on immediately.

  • 6 questions are required, so submissions arrive complete instead of needing a follow-up email.
  • It collects a verified email address so replies and confirmations land.
  • It captures a phone number for urgent follow-up.
  • It pins the request to a specific date.
  • Conditional logic hides 5 questions until they are relevant — shorter forms convert better than long ones.
  • Splitting the form across 3 pages keeps each screen short and shows respondents how much is left.
  • Every response is stored, searchable and exportable, so nothing depends on one person's inbox.

How to use this template

From copy to live form is a few minutes of work, and every step is reversible.

  1. 1Press “Use this template” — a fresh copy of Customer Complaint Form lands in your workspace, ready to edit.
  2. 2Rename or delete any question, and change what is required. Nothing here is fixed.
  3. 3Open Notifications and add the email addresses that should be alerted on each submission; add an auto-reply to the respondent if the form collects an email address.
  4. 4Publish it, then either share the link directly or paste the embed snippet into your site — the embedded form resizes to fit and loads no marketing or advertising trackers.
  5. 5Watch responses land in Submissions, where you can filter, label and export them to CSV or PDF.

Logic and conditions blueprint

Exactly how this form behaves as it is answered — 5 conditional rules ship with it.

  • Features advanced show logic: if “How urgent is this?” is Urgent — needs immediate attention, the form dynamically exposes “Best way to reach you urgently”. Otherwise that question never appears.
  • Features conditional validation: if “How urgent is this?” is Urgent — needs immediate attention, “Best way to reach you urgently” becomes mandatory before the form can be sent.
  • Features advanced show logic: if “Is this related to a specific order or purchase?” is Yes, the form dynamically exposes “Order number”. Otherwise that question never appears.
  • Features advanced show logic: if “Is this related to a specific order or purchase?” is Yes, the form dynamically exposes “Date of purchase”. Otherwise that question never appears.
  • Features advanced show logic: if “What resolution are you hoping for?” is Something else, the form dynamically exposes “Describe the resolution you're looking for”. Otherwise that question never appears.
  • All 5 rules are editable in the Logic tab, and the built-in checker warns about rules that contradict each other.

What this form asks

Page 1 — Your details

  • Full namerequired
  • Email addressrequired
  • Phone number
  • How urgent is this?required
  • Best way to reach you urgently

Page 2 — What happened

  • Is this related to a specific order or purchase?required
  • Order number
  • Date of purchase
  • Describe what happenedrequired

Page 3 — What would fix this

  • What resolution are you hoping for?required
  • Describe the resolution you're looking for

Conditional logic in this build

  • WhenHow urgent is this?is Urgent — needs immediate attention, showBest way to reach you urgently”.
  • WhenHow urgent is this?is Urgent — needs immediate attention, requireBest way to reach you urgently”.
  • WhenIs this related to a specific order or purchase?is Yes, showOrder number”.
  • WhenIs this related to a specific order or purchase?is Yes, showDate of purchase”.
  • WhenWhat resolution are you hoping for?is Something else, showDescribe the resolution you're looking for”.

Questions about this shared form

How is this different from the Cancellation Survey Form?

This form is for people who still want a resolution and to keep using the product or service; the cancellation form is for people who have already decided to leave.

Should the escalation field always be required?

Only require it when urgency is marked urgent — requiring it for every complaint adds friction to low-severity feedback.

Can I add a file upload for photos?

Yes, add a file field on the 'what happened' page for damage photos or receipts; keep it optional so it doesn't block submission.

What if the complaint doesn't fit any resolution option?

The 'something else' option reveals a free-text field so the customer can describe exactly what they want instead of picking the closest match.

Is the Customer Complaint Form template free to use?

Yes. You can preview and test Customer Complaint Form on this page without an account, and take a copy into your own HelloForms workspace on the free plan. There is nothing to install and no card required to publish it.

What does the Customer Complaint Form template ask for?

It asks 11 questions across 3 pages, 6 of which are required. Every question is listed in full further down this page, and each one can be renamed, reordered, made optional or deleted after you copy the template.

Can I edit the Customer Complaint Form form after copying it?

Yes — the copy is entirely yours. Change wording, add or remove questions, switch between the classic and card layouts, restyle it to match your brand, and set who gets notified on each submission.

How does the conditional logic in this surveys & feedback form work?

5 conditional rules ship with the template: Features advanced show logic: if “How urgent is this?” is Urgent — needs immediate attention, the form dynamically exposes “Best way to reach you urgently”. Otherwise that question never appears. Features conditional validation: if “How urgent is this?” is Urgent — needs immediate attention, “Best way to reach you urgently” becomes mandatory before the form can be sent. Features advanced show logic: if “Is this related to a specific order or purchase?” is Yes, the form dynamically exposes “Order number”. Otherwise that question never appears. All rules are editable in the Logic tab.

Where do responses to the Customer Complaint Form form go?

Submissions land in your workspace under Submissions, where you can search, filter, label and export them to CSV or PDF. You can also email a notification to your team on every submission and send the respondent an auto-reply.

Can I embed the Customer Complaint Form form on my own website?

Yes. Publish the form and paste the embed snippet into any page or share the direct link. The embedded form resizes to fit its container and loads no advertising or marketing trackers inside the iframe.