Surveys & Feedback · community shared

Testimonial Collection Form — shared by the community

Sam B. shared this 9-question build with 5 conditional rules already wired up. Test it below, then take a copy.

A ready-to-use surveys & feedback form for product, support and customer-experience teams: 9 questions, 1 page, 5 conditional rules.

Shared by
Sam B. · Customer success
Questions
9
Replies
16
Copies taken
597
See the library version

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Live preview and test console

This is the real form. Answer it to test the 5 conditional rules — nothing is sent or stored.

Tell us about your experience

5 questions are hidden by conditional logic right now — change an answer above to reveal them.

Works for you? Take Sam B.'s copy into your own workspace — questions, rules and settings included.

Who this template is for

Testimonial Collection Form is built for product, support and customer-experience teams who need to measure satisfaction and capture the reason behind every score.

  • Product, support and customer-experience teams working in surveys & feedback.
  • Teams who need to measure satisfaction and capture the reason behind every score without writing code or paying for a custom build.
  • Anyone replacing ratings with no context, so nothing actionable comes out of them with one structured record per enquiry.
  • Respondents are customers, users and members — the form asks them 9 questions across 1 screen.
  • Mobile-heavy audiences, thanks to the one-question-per-screen card layout.

Why this form is useful

It removes the cost of ratings with no context, so nothing actionable comes out of them and turns each submission into a record your team can act on immediately.

  • 2 questions are required, so submissions arrive complete instead of needing a follow-up email.
  • It collects a verified email address so replies and confirmations land.
  • It accepts a document or photo upload as evidence.
  • It scores satisfaction on a consistent scale.
  • Conditional logic hides 5 questions until they are relevant — shorter forms convert better than long ones.
  • Every response is stored, searchable and exportable, so nothing depends on one person's inbox.

How to use this template

From copy to live form is a few minutes of work, and every step is reversible.

  1. 1Press “Use this template” — a fresh copy of Testimonial Collection Form lands in your workspace, ready to edit.
  2. 2Rename or delete any question, and change what is required. Nothing here is fixed.
  3. 3Open Notifications and add the email addresses that should be alerted on each submission; add an auto-reply to the respondent if the form collects an email address.
  4. 4Check the upload limits on the file question so respondents can attach what you actually need.
  5. 5Publish it, then either share the link directly or paste the embed snippet into your site — the embedded form resizes to fit and loads no marketing or advertising trackers.
  6. 6Watch responses land in Submissions, where you can filter, label and export them to CSV or PDF.

Logic and conditions blueprint

Exactly how this form behaves as it is answered — 5 conditional rules ship with it.

  • Features advanced show logic: if “Overall, how would you rate your experience?” is 4 or higher, the form dynamically exposes “What would you tell a friend considering us?”. Otherwise that question never appears.
  • Features advanced show logic: if “Overall, how would you rate your experience?” is 4 or higher, the form dynamically exposes “Photo to accompany your quote”. Otherwise that question never appears.
  • Features advanced show logic: if “Overall, how would you rate your experience?” is 4 or higher, the form dynamically exposes “Permission to publish”. Otherwise that question never appears.
  • Features advanced show logic: if “Overall, how would you rate your experience?” is 3 or lower, the form dynamically exposes “What could we have done better?”. Otherwise that question never appears.
  • Features advanced show logic: if “Overall, how would you rate your experience?” is 3 or lower, the form dynamically exposes “Would you like someone to follow up with you?”. Otherwise that question never appears.
  • All 5 rules are editable in the Logic tab, and the built-in checker warns about rules that contradict each other.

What this form asks

Share your experience

  • Overall, how would you rate your experience?
  • Full namerequired
  • Email addressrequired
  • What would you tell a friend considering us?
  • What specifically worked well for you?
  • Photo to accompany your quote
  • Permission to publish
  • What could we have done better?
  • Would you like someone to follow up with you?

Conditional logic in this build

  • WhenOverall, how would you rate your experience?is 4 or higher, showWhat would you tell a friend considering us?”.
  • WhenOverall, how would you rate your experience?is 4 or higher, showPhoto to accompany your quote”.
  • WhenOverall, how would you rate your experience?is 4 or higher, showPermission to publish”.
  • WhenOverall, how would you rate your experience?is 3 or lower, showWhat could we have done better?”.
  • WhenOverall, how would you rate your experience?is 3 or lower, showWould you like someone to follow up with you?”.

Questions about this shared form

What happens to a low rating with the follow-up question left blank?

It's still logged as private feedback — the follow-up question only decides whether someone should reach out personally.

Can I still ask for a testimonial after a private follow-up?

Yes — once the issue is resolved, send a fresh version of this form. Don't reuse the original low-rated response.

Should the photo upload be required?

No, leave it optional. Requiring it lowers completion for a genuinely nice-to-have asset.

Is a star rating better than a scale question here?

Yes — a 5-star rating reads instantly as a testimonial signal, where a 0–10 scale feels more like an NPS survey.

Is the Testimonial Collection Form template free to use?

Yes. You can preview and test Testimonial Collection Form on this page without an account, and take a copy into your own HelloForms workspace on the free plan. There is nothing to install and no card required to publish it.

What does the Testimonial Collection Form template ask for?

It asks 9 questions across 1 page, 2 of which are required. Every question is listed in full further down this page, and each one can be renamed, reordered, made optional or deleted after you copy the template.

Can I edit the Testimonial Collection Form form after copying it?

Yes — the copy is entirely yours. Change wording, add or remove questions, switch between the card and classic layouts, restyle it to match your brand, and set who gets notified on each submission.

How does the conditional logic in this surveys & feedback form work?

5 conditional rules ship with the template: Features advanced show logic: if “Overall, how would you rate your experience?” is 4 or higher, the form dynamically exposes “What would you tell a friend considering us?”. Otherwise that question never appears. Features advanced show logic: if “Overall, how would you rate your experience?” is 4 or higher, the form dynamically exposes “Photo to accompany your quote”. Otherwise that question never appears. Features advanced show logic: if “Overall, how would you rate your experience?” is 4 or higher, the form dynamically exposes “Permission to publish”. Otherwise that question never appears. All rules are editable in the Logic tab.

Where do responses to the Testimonial Collection Form form go?

Submissions land in your workspace under Submissions, where you can search, filter, label and export them to CSV or PDF. You can also email a notification to your team on every submission and send the respondent an auto-reply.

Can I embed the Testimonial Collection Form form on my own website?

Yes. Publish the form and paste the embed snippet into any page or share the direct link. The embedded form resizes to fit its container and loads no advertising or marketing trackers inside the iframe.

Can respondents upload files?

Yes. This template includes a file upload question, so respondents can attach documents or photos with their answers. You can adjust the accepted file types and size limits on that question.